Write once, send to everyone who opted in. Your customer list builds automatically from every gift card purchase, loyalty sign-up, and order — no CSV import, no third-party tool, no extra subscription.
Every customer who buys a gift card, joins your loyalty program, or places an order is automatically added to your customer list — with email opt-in handled at checkout. No CSV imports, no integration setup.
Shopolo only sends campaigns to customers who have explicitly opted into marketing at checkout. Unsubscribe is one click. You are automatically compliant with CAN-SPAM and CASL.
Use {{first_name}} in your subject line or email body. Each customer receives a personalised version with their name automatically filled in.
You can see who each campaign reached and when. We do not embed tracking pixels, so nothing reports back on when or where your customer opened the email — a promise you can pass on to them.
Every customer who transacts through your storefront — gift card purchase, loyalty sign-up, online order, or booking — is added to your customer list with marketing opt-in collected at checkout.
In your dashboard under Campaigns, click New Campaign. Write your subject line and email body. Use {{first_name}} for personalization. No HTML knowledge needed.
Send to all opted-in customers, or filter by segment — gift card buyers only, loyalty members, customers who placed an order in the last 90 days.
Hit send. Emails are delivered through Resend, and your dashboard records who the campaign reached and when. Unsubscribes are applied to the customer record the moment someone opts out.
The most effective campaigns for independent businesses are simple and timely. Here are the campaigns that drive the most revenue:
No. Shopolo includes email campaigns built directly into your dashboard. Your customer list is already there — built from every gift card purchase, loyalty sign-up, and online order. No import, no integration, no separate subscription.
Automatically. Every customer who transacts through your Shopolo storefront — buying a gift card, joining your loyalty program, placing an order, or booking an appointment — is added to your customer list with marketing opt-in collected at checkout.
Yes. Shopolo only sends campaigns to customers who have explicitly opted into marketing at checkout. Unsubscribe is handled automatically with one click. You are compliant by default.
Yes. Use merge tags like {{first_name}} in your subject line or email body. Each recipient receives a version with their name automatically substituted.
No, and that is deliberate. Measuring opens requires embedding an invisible tracking pixel in every email, which quietly reports back when and where your customer read it. We do not do that. You can see who a campaign went to and when it was sent, and unsubscribes are applied to the customer record immediately.
30-day free trial. Customer list builds automatically. Send your first campaign today.
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