Shopolo vs Square

Looking for a Square alternative
for gift cards and loyalty?

Square is built around its POS hardware. Shopolo is built around selling gift cards, loyalty programs, and online ordering without any hardware at all. Here's how they compare.

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FeatureShopoloSquare
Digital gift cardsIncludedSquare Gift Cards add-on ($0/mo but requires Square POS)
Gift card online storefrontBuilt-in branded storefront linkRequires Square Online or separate website
Loyalty programIncluded in all plansSquare Loyalty: $45/mo per location
Online ordering (commission)0% commission, flat plan feeSquare Online Ordering: 2.9% + 30¢ per transaction (online rate)
Appointment bookingIncludedSquare Appointments: free plan (1 staff) or $29/mo+
Email campaignsIncludedSquare Marketing: starts at $15/mo
Hardware requiredNone — works entirely onlineSquare Reader / Register recommended
Payment processingStripe (direct to your account)Square (funds held in Square account, payout delay)
Table reservationsIncludedNot available natively

Pricing sourced from public Square and Shopolo plan pages. Subject to change.

The key difference: hardware vs no hardware

Square is a POS platform. Shopolo is an online commerce platform.

Square's gift cards, loyalty, and ordering features are add-ons to a point-of-sale system. If you just want to sell gift cards online or run a loyalty program without buying hardware, Square adds friction. Shopolo is designed from the ground up for that use case.

Square Loyalty costs $45/mo per location. Shopolo includes it.

Square Loyalty is a separate paid add-on at $45/month per location. On Shopolo's Growth and Pro plans, loyalty is included. If you have 2–3 locations, you're saving $90–$135/month just on loyalty.

Square holds your money. Stripe pays you instantly.

Square funds go into a Square account with a 1–2 business day payout schedule (or instant for a fee). On Shopolo, Stripe pays your bank account directly. There's no intermediary holding your revenue.

When Square is the right choice

Square is a great fit if you need a full point-of-sale system — card reader, receipt printer, cash drawer, inventory management. If your primary need is POS hardware with loyalty and gift cards bolted on, Square works well.

Shopolo is better if you want to sell gift cards and run loyalty without any hardware, or if you already have a POS and just need the customer-facing programs.

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