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Grubhub charges a marketing commission on marketplace orders, from 5% depending on plan, and adds a delivery fee if you use its drivers. It also offers Grubhub Direct — a commission-free ordering site for your own domain, free to eligible Marketplace restaurants, where you pay only order processing. Shopolo is not cheaper than that, and this page does not pretend to be: a direct order here carries a flat 1.9% platform fee plus Stripe’s own processing. What it gives you is a storefront, customer list, bookings and gift cards that are yours outright rather than a channel your listing depends on. Loyalty and email campaigns are the Plus addon.
Grubhub figures are from its own published merchant pages, checked October 2026; rates vary by plan, contract and market, and New York is priced separately. Shopolo's platform fee is a flat 1.9% on every account, in addition to Stripe's own processing, which the merchant pays either way.
Grubhub advertises marketing commission rates as low as 5%, rising by plan, plus a delivery fee if you use its drivers. What matters for a page like this is that Grubhub also gives eligible Marketplace restaurants a commission-free ordering site of their own, where the only charge is order processing. Measured on fees alone that beats Shopolo, because our 1.9% platform fee sits on top of the same card processing. If the lowest cost per order is what you are shopping for, take Grubhub Direct.
Grubhub Direct is free because it keeps you inside Grubhub: the ordering site, the terms and the channel are theirs, and your access to all of it depends on remaining a Marketplace restaurant in good standing. Shopolo is a storefront on your own account, with the customer list, bookings, reservations and gift cards attached to it — if you stop paying us you keep the customer records, because they were always yours. That is the trade you are making, and it costs 1.9%.
Grubhub brings demand. People open the app without knowing your name, and it carries a driver fleet. Shopolo has no marketplace, no discovery surface and no delivery at all — ordering here is pickup and dine-in, and every customer arrives because you sent them. Used together that works: let the marketplace find them, then own the relationship afterwards.
Grubhub is the better choice more often than a page like this usually admits. It brings demand you do not have, it delivers with its own drivers, and Grubhub Direct gives you a commission-free ordering site for your own website at processing cost only — cheaper per order than Shopolo, which charges 1.9% on top of the same processing. Take Grubhub if you need discovery, if you need delivery, or if the lowest fee per order is the deciding factor. Take Shopolo when you want the storefront, the customer list, the bookings and the gift cards to belong to you rather than to the channel that sends you orders.
Against marketplace orders, yes — Grubhub's marketing commission starts at 5% and rises by plan, plus a delivery fee if you use its drivers, while Shopolo charges a flat 1.9% platform fee plus Stripe processing. Against Grubhub Direct, no: Direct is a commission-free ordering site where you pay only order processing, which on fees alone beats Shopolo. This page does not pretend otherwise.
Ownership. Grubhub Direct is free because it keeps you inside Grubhub — the ordering site, the terms and the channel are theirs, and access depends on remaining a Marketplace restaurant in good standing. Shopolo is a storefront on your own account: the customer list, bookings, reservations and gift cards attach to it, and if you stop paying you keep the customer records. That trade costs 1.9%.
No. Shopolo ordering is pickup and dine-in only — there is no driver fleet and no marketplace discovery. Grubhub brings demand and delivery; Shopolo owns the relationship afterwards. Used together, that combination works.
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